Framework stage
Awareness
Organizations develop literacy around AI capabilities, limitations, and responsible use.
The awareness stage is about foundational understanding. Leaders and teams need a shared grasp of what AI can do, where it is likely to create value, and what common misconceptions should be avoided.
At this stage, organizations typically focus on:
- AI literacy across leadership and operational teams
- basic governance and risk awareness
- identifying candidate areas for experimentation
- building a common language for future decisions